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30 Tips for Keeping Meeting Expenses to a
Minimum
By Susan Freidmann
Money makes the world go ‘round. And when it comes to meeting planning,
money can probably get you whatever you want. However, few event planners
have the luxury of an unlimited budget. Your boss may like to drink
champagne on a beer budget. In other words, caution you to spend less, but
expect miracles at the same time.
Preparing and managing a realistic budget is serious business, but to score
“big boss” points you also need to be a savvy negotiator and cost-cutting
aficionado. To help you on your way, here are 30 tips in a variety of
different areas to keep your meeting expenses at a minimum without losing
quality you strive for.
1. Keep your budget flexible. Be prepared to build in a contingency of 10
percent into your total budget to take care of any unexpected expenses and
emergencies. Unforeseen or overlooked costs such as, overtime, overnight
mailings, phone and computer hookups or speaker substitutions could
skyrocket your budget.
2. Check all invoices. Question anything on your invoices that doesn’t
compute against the written quotation. Scrutinize your hotel/facility and
food and beverage invoices while on-site. Ironing out discrepancies in
person is much easier than over the phone.
3. Limit authorization. Only a select few should have the authority to
charge items to your master account at the hotel. Make sure hotel has a list
of these people, and refuse to pay for charges signed by unauthorized
personnel.
4. Review accounts daily. To avoid any major surprises or heart failures
when you see the final bill, review your accounts with the facility on a
daily basis. It’s easier to spot errors or make necessary changes if costs
are escalating in certain areas.
5. Schedule during low-usage times. If you have the flexibility, consider
scheduling your meetings during low seasons or days of the week when the
facility is less busy. Booking near holidays such as Easter, Memorial Day,
and Labor Day might definitely be to your advantageous.
6. Ask for the best rates. Do your research. Check out the rack rates,
corporate rates, AAA discounts and so on, and compare them to the group
rates you’re being offered. Call the toll-free reservation desk for
information.
7. Confirm and reconfirm your dates and event details. Overlooking a detail
may cost you big bucks.
8. Request a discount for on-site payments. When the facility doesn’t have
to wait for payment because you arrange to pay immediately after the event
or as the meeting is ending, they may well be open to a discount for prompt
payment.
9. Be conservative with room blocks. With more and more guests using
discounted hotel sites for room bookings, attrition on unused rooms can get
very expensive.
10. Negotiate comp rooms. As part of your discussions with hotel management,
negotiate comp or discounted rooms for speakers, staffs and or upgrades for
VIPs.
11. Understand your cancellation clause. Don’t sign anything you’re not
completely happy with. Be certain that your cancellation clause is
reciprocal, so that both parties get the option to back out of the contract
before a specified date, in case of any changes to the original agreement.
12. Negotiate set prices. To help with your budgeting, arrange to pay a
specified amount on food and beverages during your entire event, rather than
a rate per person, per function.
13. Consult a tax attorney. Investigate tax laws for your business location
and the event location. You may be eligible for tax breaks that you’re not
claiming.
14. Keep room setup simple. Wherever possible use theater style (where only
chairs are used) as it is less labor-intensive than classroom-style (which
includes both table and chairs), thus lowering setup costs. Also, plan to
keep setups the same from day to day.
15. Check into other groups. Find out about groups holding their meeting
prior to and after yours and discuss staging needs. You may find that you
can save on setup and teardown if you all have the same or very similar
requirements.
16. Investigate sponsorship opportunities. Find sponsors to cover as many of
your program expenses as possible, especially speaker fees, audiovisual
equipment, and special meal functions.
17. Investigate grants. Although it might be a time-consuming exercise, you
might look into specific federal, state, local or corporate grants that
might be available for holding your meeting.
18. Use industry experts. To save on speaker expenses, consider using
industry experts whose companies often pay expenses. Alternatively, use
local speakers where appropriate to save on travel expenses. However, check
how good they are before hiring them. You may end up with a dud!
19. Avoid renting unnecessary equipment. Double check speaker needs for
audiovisual equipment to avoid renting unnecessary items.
20. Keep signage simple and reusable. Consider investing in a laminating
machine to make your own signs.
21. Discuss economical audiovisual setups. Limit the number of microphones
needed. Check if the hotel supplies a complimentary microphone in each
meeting room. Skirt a cocktail table instead of renting special carts for
A/V equipment.
22. Use outside suppliers. Look outside the hotel for possible audiovisual
suppliers whose prices may be more competitive than those in-house. However,
the hotel may match the other supplier’s prices if asked.
23. Save on transportation. Use airport shuttles instead of taxis. If you
have a sizeable group attending your event, negotiate special discounts with
the shuttle bus company. Alternatively, check if the local taxicab company
can provide discount coupons.
24. Arrange for one room. For smaller committee meetings that may be held
during a larger conference arrange for a buffet luncheon to be held in the
same room as the meeting to save on having to rent a separate room.
25. Negotiate food. Negotiate paying for food based on consumption. You can
then return food without having to pay for it.
26. Minimize portions. Sever mini-Danishes, muffins and doughnuts, or cut
larger servings in half. Many people (especially women and dieters) only
want half to start with. Alternatively, serve a continental breakfast
instead of a full breakfast buffet.
27. Opt for fewer choices. When it comes to hors d’oeuvres, go for fewer
choices in larger quantities rather than a large selection in smaller
quantities. And, remember to avoid the shrimp. People inhale it. There’s
never enough!!!
28. Check for dead stock. Check if the hotel has dead stock wine available
(such as wine that in no longer on the wine list). You may be able to
negotiate a great price for some really good quality wine.
29. Store opened bottles. Find out if the hotel can store opened bottles of
liquor from one reception and us them another reception during the same
conference.
30. Open bottles as needed. As the banquet captain to open wine bottles only
as needed. You pay for every bottle that’s been uncorked.
Bonus tip: Avoid salty foods during receptions as it encourages people to
drink more.
About the author:
Written by Susan A. Friedmann,CSP, The Tradeshow Coach, Lake Placid, NY,
author: “Meeting & Event Planning for Dummies,” working with companies to
improve their meeting and event success through coaching, consulting and
training. Go to http://www.thetradeshowcoach.com to sign up for a free copy
of ExhibitSmart Tips of the Week.
info@thetradeshowcoach.com
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